November 2, 2026 · 1 min read
Is Figma Still Relevant?
The entire premise underlying figma is that setting up a prototype of the look and feel of an app or website is more efficient than redoing the underlying code every time you want a design change.
For anyone who's noticed the talk around AI coding, 'setting up a prototype' is precisely the part of the process that AI is fantastic at.
The implementation of design feedback can now be completely automated, and nearly at the pace of feedback.
Instead of meeting with humans to discuss the design of your next digital asset, why not put Codex or Claude on voice mode and knock out 20 iterations in one session?
The prototype and the real deal can be the exact same thing nowadays.
Elon Musk has an interesting 'Five step algorithm' where deleting parts or processes is a key part of improvement.
If it were my vote, deleting Figma would be near the top of the list.
Sorry figma. Nothing personal, I promise. I'm just a systems observer.